Plan-A
You can literally feel it in the air. It’s as if there has been an atmospheric change in the planet’s climate; the effect of one hundred years of coal-fired, power plant emissions, belched out in an instant. “Mr Sullivan apologises, but he is running late. He’ll be here in 30 – 40 minutes.” The Concierge […]
Nobel Prize winner, Daniel Kahneman, one of the pioneers of Behavioural Economics, ran a series of experiments in the 90s which formulated the idea of how we arrive at the thought of happiness through both experience and memory. I posted an article on Medium that looks at how these experiments provide an insight on why […]
There can more to a comfortable sofa than just sitting on it.
Labels and Packaging have always been one of the most visible forms of design. Just think about going into a supermarket and being inundated by the flood of visual branding that you can see. Everything is branded on one bad form or another. Most are bad and can make you disregard a great tasting product, […]
I love print work. As a writer I love the craft you get to use and see how,when you get it right, it can directly affect people in weird ways.
I have been an online producer for many years working with large and small companies. Work for large organisations normally has all the smarts in the background. You only get to see the pretty stuff. This is the small stuff, that mostly I work on myself.
The story was featured in Fast Company and the design is an absolute delight. What interested me was that the designers themselves, Astro Studios, referred to a requirement in their client brief that asked for “reference design on steroids”. Basically, do something that stands out. In effect, when you have a piece of software that […]
I love everything about this campaign. And these guys are so good. Joe Pesci and Don Rickles, Betty white, Robin Wiliams.
In her article titled What they don’t teach you about identity design in design schools…, author and designer, Paula Scher writes the following paragraph: “I never knew a designer that got hundreds of thousands of dollars to design a logo. Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and […]
This appeared soon after the whole Tiger Woods and his wife fiasco happened. I think it is a brave and really honest look at the whole situation.