How the ecommerce experience has more in common with a colonoscopy than you think
Nobel Prize winner, Daniel Kahneman, one of the pioneers of Behavioural Economics, ran a series of experiments in the 90s which formulated the idea of how we arrive at the thought of happiness through both experience and memory. I posted an article on Medium that looks at how these experiments provide an insight on why…
Store your things in the back of the chair
There can more to a comfortable sofa than just sitting on it.
Favourite labels and packaging
Labels and Packaging have always been one of the most visible forms of design. Just think about going into a supermarket and being inundated by the flood of visual branding that you can see. Everything is branded on one bad form or another. Most are bad and can make you disregard a great tasting product,…
Print Advertising 1
I love print work. As a writer I love the craft you get to use and see how,when you get it right, it can directly affect people in weird ways.
Internet work
I have been an online producer for many years working with large and small companies. Work for large organisations normally has all the smarts in the background. You only get to see the pretty stuff. This is the small stuff, that mostly I work on myself.
Boxee TV: Reference design on steroids
The story was featured in Fast Company and the design is an absolute delight. What interested me was that the designers themselves, Astro Studios, referred to a requirement in their client brief that asked for “reference design on steroids”. Basically, do something that stands out. In effect, when you have a piece of software that…
Ads by Snickers
I love everything about this campaign. And these guys are so good. Joe Pesci and Don Rickles, Betty white, Robin Wiliams.
Tiger Woods gets advice from his father
This appeared soon after the whole Tiger Woods and his wife fiasco happened. I think it is a brave and really honest look at the whole situation.
The world is just awesome
Such a simple, wonderful way showing the benefit behind the magazine. An awesome demonstration of why you should subscribe to Discover Magazine.
7 habits of highly successful websites #1 My god is this thing breathing?
In December 2005, the highly regarded science magazine Nature decided to test the two most authoritative sources of knowledge both offline and online. In the offline corner was Encyclopaedia Britannica. In the online corner was the newcomer Wikipedia. Nature asked a list of experts to review and report on 50 articles in each Encyclopaedia. The…