“Elephants. Like. To. Fuck. Elephants.” he said

You can literally feel it in the air. It’s as if there has been an atmospheric change in the planet’s climate; the effect of one hundred years of coal-fired, power plant emissions, belched out in an instant. “Mr Sullivan apologises, but he is running late. He’ll be here in 30 – 40 minutes.” The Concierge… Continue reading “Elephants. Like. To. Fuck. Elephants.” he said

How the ecommerce experience has more in common with a colonoscopy than you think

Nobel Prize winner, Daniel Kahneman, one of the pioneers of Behavioural Economics, ran a series of experiments in the 90s which formulated the idea of how we arrive at the thought of happiness through both experience and memory. I posted an article on Medium that looks at how these experiments provide an insight on why… Continue reading How the ecommerce experience has more in common with a colonoscopy than you think

Paula Scher on what they don’t teach you in design school

In her article titled What they don’t teach you about identity design in design schools…, author and designer, Paula Scher writes the following paragraph: “I never knew a designer that got hundreds of thousands of dollars to design a logo. Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and… Continue reading Paula Scher on what they don’t teach you in design school